Hitachi Expands Footprint In The Short Throw Market With A New Family of LCD Projectors Offering Innovation, Conveninece and Choice

01/11/2009

Hitachi offers a complete line up of Short and Ultra Short Throw LCD Projectors with widescreen and networked options

 

 

Hitachi Sales Malaysia today announces a new family of Short Throw LCD projectors that build on the tremendous success of the company’s market-leading Ultra Short Throw models but provide customers with a range of performance characteristic to meet every need. Delivering a bright, colorful and shadow-free 80” (2.02m) screen in throw distances from 82cm to 93cm, the new models combine innovations in Short Throw direct projection or mirror technology allied to the quality and low cost of ownership for which Hitachi is renowned. With three education specific projectors and three Multi-Purpose models, the extensive new range offers customers plenty of options in terms of performance, convenience and price.

 

“With Hitachi dominating the market for Ultra Short Throw projectors, our customers have been asking us for the same level of innovation and quality but with Short Throw options to meet a variety of usage needs. This new family of direct throw and mirrored LCD projectors now provides a complete range of Short Throw distances to meet every customer requirement in both educational and corporate environments,” said Minoru Kato, Manager of Solutions Business Division, Projector Marketing Dept. and Product planning & marketing Group from Hitachi Consumer Electronics Co., Ltd., Presentation Products for Hitachi Sales Malaysia. “With the evident benefits to presenters and audiences of Short and Ultra Short Throw projectors these markets are set for strong customer adoption. These new models build on our initial success and bring Hitachi innovation in areas such as Short Throw lens technology and TCO reduction in order to provide customers with value and choice.”

 

The corporate models include the entry level XGA CP-D10 which featuring direct projection through a single free-shaped plastic lens making them exceptionally versatile. Throw distances for an 80” screen for these models are 93cm and 86cm respectively. The flexibility is well suited to table top operation, ceiling installation or the popular choice in whiteboard environments of convenient wall mounting above the screen using separately available brackets.

 

The entire family benefits from the latest developments to reduce Total Cost of Ownership (TCO) as well environmental impact. The hybrid filter with a 4000 hour cleaning cycle is the same as the expected lamp life when used in Eco mode. This reduces projector maintenance activity in typical environments to only one visit for approximately every two and a half year period, making them virtually maintenance free. Hitachi has also used the latest manufacturing and packaging techniques to reduce the amount of chemicals and CO2 used in the production and shipping of the projectors. Emissions and energy consumption are also minimized in operation by the power saving and Eco modes.

 

Many customers will use this model in conjunction with either standard or interactive whiteboards where the virtually shadow-free characteristics of Short Throw projection are particularly beneficial. The new Hitachi template function provides guide lines and grids to make it easy to write and draw on boards, while the daytime mode ensures that projections are always vivid, colorful and easy to see even in bright or sunny environments.

 

Noise output for CP-D10 is rated at 28dB in eco mode. As with all Hitachi projectors, these models feature the highest level of security functions ranging from Pin-lock password control, to transition detectors and a security bar.

 

The Hitachi CP-D10 will be available across Malaysia in November 2009.

 

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